covid-19 Archives - Beyond The Baselines

Opinion

This Holiday Season Let’s Be Thankful For What We Still Have

5 min read

I’ve Always Wanted To Learn How To Play Tennis by Ed Shanaphy, USPTA, PTR My father, a professional piano player, continuously relates to us how

Marketing Programming

Covid Offered The Opportunity To Introduce Programming To Non-Participants

9 min read

By Ed Shanaphy, USPTA, PTR St. Patrick’s Day remains the key date in my mind. Schools closing, grocery store chains changing hours to clean and

Podcasts

National Town Hall: Reopening Means Restructuring

2 min read

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A National Town Hall discussing restructuring staff at country clubs as facilities reopen amid Covid-19

Governance Membership Programming Staffing

Liquidity, Availability, and Flexibility – Clubs’ Needs For Reopening and Restructuring

11 min read

By Ed ShanaphyB.A. Duke University, M.A. The London School of EconomicsPresident BeyondTheBaselines.com – SBW Associates, Inc These are unprecedented times, but they will come to

Governance

Equity and Corporate Clubs Have Different Strategies During The Corona Era

6 min read

How clubs from the Harvard Club in Boston, MA to Midtown Athletic Club in Chicago are communicating with members through the Corona Virus outbreak.

Podcasts

National Town Hall For Seasonal Clubs in The Corona Era

2 min read

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With the Corona Virus epidemic affecting year-round clubs, we focus on the seasonal, member-owned clubs and how they are working with their members and staff toward an uncertain summer.