By Dale Petrie We’ve long talked about the battle between clubs wanting year-round golf, tennis, fitness and food and beverage staff while attempting to hire
Tag: club management
Email Is An Antiquated Method To Communicate With Members
By Ed Shanaphy, CMAA I remember my first instant message. It was on America On Line or AOL to us golden oldies. Someone “pinged” me
Club Managers Are Politicians: Visionaries Serving Their Constituents
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The Club Manager. We think we know the role as members, as boards and governors. Growing up in Stowe, Vermont Elle Anderson thought she knew
Why An Interim Club Manager?
By Dale Petrie, European Advisor to BeyondTheBaselines.com This is a question that is asked of us advisors and consultants in the club and leisure industry
March Madness: Managing Guest Professionals Over Spring Break
By Ed Shanaphy, CMAA March Madness is almost here! Although we equate March Madness with college basketball, it also is a crazy month in the
Decision Makers Are Not Usually The Operators
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Andres Robelo loves tennis. He grew up with tennis. His parents played tennis. But he couldn’t find a game in Miami. “I could run a
Keeping Up With The Joneses
By Dale Petrie Real estate prices are soaring. Americans are migrating South to find the outdoors, stay healthy, and avoid higher state taxes. There’s a
A Never-Ending Question: To Teach Or Not To Teach?
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Angela Wilson was fortunate enough to have really good coaches who were in the game of coaching. That made the difference for her growing up
Coupon Marketing Your Club And Your Department! CCC – Country Club Coupons
by Ed Shanaphy, CMAA, USPTA We don’t usually think of rebates or discounts as pure marketing efforts, but they are. Rather than sadly thinking of
Event Pricing At Your Club or Facility
by Dale Petrie For years clubs have longed to make events free to members. General managers, department heads, and even members serving as club governors
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