This once-in-a-lifetime hour and a half webinar with leading consultant and former CEO, Ed Shanaphy, will simply open the door to new revenue streams you never thought possible at a club or tennis or fitness department. Q & A to follow the main presentation! Watch Live, but if you can’t, we will send you the full webinar recording!
Thursday, March 18th at 10am EST
Join BeyondTheBaselines.com President Ed Shanaphy as he outlines how you can make your tennis and fitness departments and sports facilities nothing short of revenue powerhouses. Leave the initiation fees and dues payments to capital expenses and allow your tennis and fitness departments to flourish with cross-selling, incentives, rentals, and a secret formula that creates revenue streams which are untapped at almost every club in the nation! How can this be? Simple. Members look at their club as an escape. We look at it as a business!
This once-in-a-lifetime hour and a half webinar with leading consultant and former CEO, Ed Shanaphy, will simply open the door to new revenue streams you never thought possible at a club or tennis or fitness department. Q & A to follow the main presentation!
Ed Shanaphy has over 20 years experience in the international business world. He served as Managing Director and COO of Haysbridge (UK) Ltd, the twelfth largest media conglomerate in the UK. Haysbridge (UK), with offices in London, Dublin, Ireland and Sydney Australia, was a direct marketing agency as well as an owner and distributor of music and video and one of the leading record and video labels in the UK and Australia. Now, back Stateside, with BeyondTheBaselines.com – a subsidiary of SBW Associates, Inc – Shanaphy and his team of experts have become the leading consultants to the country club, tennis and fitness industries as they bring best-business practices to long-overlooked, staid, and old-fashioned departments.
“The business side of tennis and fitness departments are often overlooked as profit centers,” says Shanaphy and he looks to explore with you just how you can work closely with department heads and staff to reduce fixed costs and personnel while creating new, diverse and strong revenue streams. “Clubs often go with the status quo as members have little desire for change. But change is needed to increase revenue, gain new memberships from the millennial and younger generations and, in fact, to keep the older generation loving the club.”
This live webinar is free to our premium content BTB-In-Depth Members – but you can still join even if you are not a BTB subscriber. Just $10 gets you your ticket to this incredible hour and a half, one-on-one with one of the pioneers of new business models taking over the country club industry. If you can’t make it live, we will send you a recording of the webinar!